Privacy Policy
SMP Financial Ltd t/a mylife.ie
1. Who we are
mylife.ie is a trading name of SMP Financial Ltd, an authorised insurance intermediary regulated by the Central Bank of Ireland. Contact: info@mylife.ie
2. What data we collect
Identity data (name, DOB, gender), contact data (email, phone, address), financial data (income, mortgage amount), health data (smoking status, health declarations), and technical data (IP address, browser type, usage data).
3. Why we collect it
To provide personalised insurance quotes, arrange insurance on your behalf, comply with regulatory obligations under the Consumer Protection Code, send marketing communications where consented, and improve our service.
4. Who we share it with
Life insurance providers (Irish Life, Aviva, Royal London, New Ireland, Zurich Life), Zoho Corporation (CRM), Anthropic (AI processing), and Resend (email delivery). We do not sell your data.
5. How long we keep it
Quote data: 12 months. Application data: 7 years (regulatory requirement). Policy records: duration plus 7 years. Marketing consent: until withdrawn.
6. Your rights
Under GDPR you have the right to access, correct, delete, port, and object to processing of your data. Contact info@mylife.ie to exercise these rights.
7. Cookies
Strictly necessary cookies (required), analytics cookies (GA4, after consent only), and marketing cookies (Meta Pixel, after consent only).
8. Complaints
Contact the Data Protection Commission at dataprotection.ie.
mylife.ie is a trading name of SMP Financial Ltd. Regulated by the Central Bank of Ireland.